21st Century Learning #101
Lorrie on Social Media in for Advancement and Admissions
April 16, 2009
This week, Lorrie Jackson, Director of Marketing at Lausanne Collegiate School and author of "Are We Really Listening: Social Media and the Marketing of Independent Schools" in the Winter 09 issue of Independent School Magazine joined us. Topic included how our constituents are using social media to make admissions, fund-raising and retention decisions, why every school needs to think beyond the alumni Facebook page and what lessons can be learned from the schools already in the social media fray.
Our topic for Conversations this week was EarthCast09 which led to a discussion about broadcasting live with students. Sheila shared her experiences in broadcasting with her 7th grade students during EarthCast08. Matt Montagne joined us near the end of the hour to talk more about Earthbridges and EarthCast09 and his students' work with Gator Radio.
Laurie King, technology coordinator at Dysart Unified School District tells her story about supporting the Dysart community using technology. Principals receive ongoing training sessions timed to coordinate with their Governing board meetings. Teachers have instructions on how to use Google docs and iPod touch or smart phone to access their content online using wireless connection in the School District. Parents have access to Daily News TV put on by Secondary School Students and on... Please listen to how she and grade 3 teacher Lidia Goodman communicate with her students and parents.The list of exciting ways Lidia connects with parents is long but a particularly interesting practice is using a powerpoint presentation to keep parents and student in the loop with homework. Scroll down to daily powerpoint http://schoolweb.dysart.org/TeacherSites/tSite.aspx?sasi=112210&page=9266
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